The Turin book fair occupies the Lingotto — Fiat's former factory, with the test track still on the roof — for five days in May. Unlike the rights-market model of Frankfurt, it is open to the public for its whole run, and the audience is readers rather than agents: queues for author events, school groups, and a programme of several hundred presentations.
The Salone publishes attendance per edition and has done consistently; we have not collected a dated figure in this pass.
A guest country is invited each year, as at Frankfurt, and the Italian regions take stands of their own.
The month is May. Turin in that week is busy but not strained — it is a large city with real hotel capacity, which distinguishes it from most entries in this atlas and makes it one of the easier Italian events to attend on short notice.
PlanningMay, not April. Unlike Frankfurt it is open to readers throughout, which is why it fills.